Friday 3rd September 2010 by Elena Goodrum
When reading an article entitled Five years after Hurricane Katrina, how New Orleans saved its soul I noticed some fascinating comments which made me think of our work building online communities, and specifically - people versus technology.
Monday 6th September 2010 by Lawrence Clarke
Lawrence Clarke, Head of Consultancy at SiftGroups, ponders the question that everyone is asking.
Monday 13th September 2010 by Lawrence Clarke
Your business in the 21st century - Part 4 of 5
Lawrence Clarke, Head of Consultancy at SiftGroups, argues the importance of an effective communication plan.
Tuesday 21st September 2010 by Lawrence Clarke
Your business in the 21st century - Part 5 of 5
Lawrence Clarke, Head of Consultancy at SiftGroups, illustrates the impact that redefining your USP can have on your business.
Thursday 30th September 2010 by Steve Roth
Always the bridegroom, never the bride! Such is the invidious fate of editorial. Ask any publisher and they will cite quality editorial as the reason why they are in business, but for most publications, the stark reality is that the sales department pays the bills. Because editorial is always a cost and rarely the breadwinner, editorial innovation is stifled. Without a spare pot to fund editorial development – a luxury open to precious few publishers - innovation ends up as the unpaid creditor – the last in line for cash.