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June 2009

Online community publishing made easy - and cheap

AccountingWEBIt's a tough climate for publishers right now, with titles closing down and increased scrutiny of ROI from investments in technology. But holding back on investing in social media is a risky approach, as the techniques and expectations are moving forward at a furious pace. The surge in popularity of social platform Twitter shows how publishers need to be embracing today something that didn't exist a few months ago.

Why it's worth helping your community manager avoid burnout

After reading a blog about burnout the other week I'd been thinking about how to help community managers avoid the same problem, faced by pressures from managing difficult issues online to getting buying from across their organisation. The issue came back to me today after reading FreshNetwork's Holly Seddon ask how to best deal with burnout in the LinkedIn Community Manager group:

Making Drupal scale

Data CentreIs it the holy grail? Drupal does have a bit of a reputation for grabbing all the resources it can and keeping hold of them until the bitter end. The trick being, of course, making sure that "the bitter end" isn't the point at which the site stops working and your community start complaining.

There's a two-pronged approach here, and you won't be surprised to hear that it's not all about the technology in our view.

Coffee, bacon and leveraging one's assets

LogosThe promise of strong coffee and bacon rolls prompted nearly 100 publishers to set their alarms a little earlier last Thursday morning and gather at the Law Society Hall in Chancery Lane for a Publishers Breakfast Seminar.